Assessment of Bed Linen Produced from Guinea Brocade for Wealth Creation in Offa Local Government, Kwara State

Abstract

Bed linen produced from guinea brocade exhibits remarkable quality attributes,
showcasing its rich cultural heritage, the intricate pattern and vibrant colors
inherent to guinea brocade contribute to its aesthetic appeal, making it
attractive choice for consumers seeking unique and culturally significant bed
linen options. Therefore, this study assessed bed linen produced from guinea
brocade for wealth creation in Offa Local Government Area Kwara State. Three
research questions were raised. The study adopted Cross cross-sectional
descriptive survey research design. The population for the study comprised
3,014 home makers in Offa Local Government. Multi-stage sampling technique
(including simple random) was used to select one hundred and fifty (150)
homemakers in the study area. The instrument used was well well-structured
questionnaire. Data were analyzed using descriptive statistics including
frequency, mean and standard deviation. the findings revealed that
respondents have seen guinea brocade bed line before (1.67) but not familiar
with its characteristics (1.21) and never come across its promotion and
advertisement (ˉ1.35). It also revealed that respondents perceived guinea
brocade as suitable fabric (ˉ3.99), premium product worth investing in
(3.82) and the appearance looks attractive (3.98). guinea brocade bed
linen can reduce reliance on imported beddings (ˉ2.63), strengthening
cultural heritage (2.51). It also revealed that respondents disagreed that
maintenance requirements will increase their economic viability (2.23). It
can be concluded that the preference and acceptance of Guinea brocade bed
linen signify a lucrative market opportunity and means of wealth. The study
recommends that home economics educators and fabric retailers engage in
awareness campaigns on quality fabric selection and fabric-specific
maintenance to promote durability and cost-effectiveness in household textile